Friday, August 16, 2019
Art history formal analysis Renoir luncheon of the boating party Essay
The subject matter of the painting consists of a group of people assembled on an outside deck that has a wooden railing and a red and white striped canopy. The deck is surrounded by marsh grass and some trees with a river visible beyond them. Upon the river a few boats can be seen, one of them a sailboat. In the immediate foreground thereââ¬â¢s a square table with a white tablecloth on which rests several empty wine glasses with apparent red wine residue. A few plates are also visible with fluted glasses upon them, discarded morsels of food and silverware can also be seen. A centerpiece dish of fruit composed of Grapes and pears is flanked by several bottles ofà red wine. A few discarded white cloth napkins have been casually cast among the dishes. Seated to the left of center at the table in the foreground is a young woman wearing straw hat with a red flowered hat band. She wears a fine black dress with white lace edging at the neck and cuffs, a dark red scarf draped over neck and down the front of the dress. She wears a black choker around her neck. Sheââ¬â¢s holding a small brown furred dog close to her face from under its forelegs the dog sits upright upon the table facing her. Behind her to the left standing and leaning with his backside against the wooden railing of the deck, his right arm gripping the railing stands a large man, his face in profile as he looks to the right and slightly back. He wears a dome shaped straw hat with the brim curved upwards its edge trimmed in blue. He has close cropped reddish brown hair and has a full beard and mustache of the same color. He wears a white tank top shirt and white pants. To his right along the railing several feet behind the foreground table stands a woman bent forward, her left arm and right elbow resting upon the railing as she faces the table. She wears a straw hat with a blue hat band the brim curved down. Her dresses is off white and trimmed in red that the neck and cuffs. Facing her with his back to the table sits a man wearing a brown suit and a brown and bowler hat. Behind the woman at the railing at the far left corner of the deck facing forward stands a man wearing a brown jacket with a light blue shirt wearing a cap. Facing him standing with his back to the viewer facing left is a man wearing a black overcoat and a black top hat with a beard. In the right foreground seated facing the table on a wooden chair that is turned backward is a man who looks left toward the railing of the deck, his face in profile. He faces the woman seated opposite him who holds the dog. He is wearing a straw hat with a flat top and black hatband its brim turned up at the back. He has brown hair and a light brown short mustache. He wears a white tank top shirt and dark colored pants. His arms rest forward on the reversed chair back; in his right hand he holds a cigarette. To his right seated at the table is a woman wearing a white brimless hat with a few blue stripes. Her dress is blue with white ruffles trimmed in red at the neck and white cuffs. Her hair is brown a small round earring can be seen hanging from her right ear as she looks up and to theà right. Standing behind her over her left shoulder is a man wearing a cream colored jacket with wispy blue stripes. He wears a white shirt and a black cravat. His hair falls over his forehead and is reddish brown. He has a small mustache and a goatee beard. He is leaning over the womanââ¬â¢s shoulder with his hand resting on the back of her chair, looking down at her. Behind him in the background over his left shoulder is a woman standing facing left, with black gloved hands raised to the sides of her face. She wears an ornate black hat with feathers and a black dress. Standing next to her with his arm around her is a man with a straw hat with a red hat band, wearing a red and white striped shirt. He faces forward looking at her intently. To his right stands another man facing the woman he has his arm around. This man has a full beard and wears a black hat. Behind him seated at the back table is a woman in a flowered straw hat who is drinking from a glass, she looks directly out of the picture plane past the table in the foreground at the viewer. A man seated to her left is barely visible in profile and past the shoulder of the man in the cream colored jacket. The entire scene is brightly lit with ambient light from the open sides of the porch the majority of which were enters from the front left of the picture plane. The white tablecloth on the table in the foreground glows with reflected light and the glasses and bottles on the table twinkle in the light. Part IV ââ¬â Examination of the Art Objects Medium/Technique/Process Used: The medium used is this painting by Renoir is oil on canvas. The work was painted en plein air (outside) utilizing the alla prima (wet on wet) technique and also the classical layering technique of oil painting employed by the old masters. In these processes the first step would require the preparation of a surface on which to apply the oil paint. A linen canvas would be stretched around a wooden frame and tacked into place. The surface of the canvas would then be protected from the acidic qualities of the oil paint by applying layers of rabbit skin glue and chalk known as a ground. Next a primer of white lead paint or glue mixed with chalk ââ¬Å"gessoâ⬠is added to provide a base layer for the painting. A rough outline of the scene would then be sketched onto the canvas as a guide for painting. Next the creation of a palette from which to paint from would require selecting the proper pigments. (Eastlake pg.234) For the portions of this work that were painted en plein air in the alla prima technique in the Impressionist style such as the tableware in the foreground Renoir would have used portable tubes of pigmented paint. Other portions that were executed in his studio employed classical oil painting techniques of layering colors and then glazing which creates a lustrous glow and provides the three dimensional quality of modeling. This technique is evident in the modeling of the forearm and the hand holding the cigarette of the man seated at the table in the right foreground. Colors would then be applied to their proper regions according to the sketch starting with the darkest and ending with the lightest, a mosaic upon which the details and highlights could then be painted. Finally upon completion the painting would be sealed with a varnish to protect its surface. (Sanders pg.11) Part V Examination of the Art Objects Composition (its Form Organization): 1. Identify and describe a specific incidence of composition from the list found below: A. Line: Renoir uses a sharp clean line to define the arm of the man seated at the table in the right foreground. The precise outline of the arm adds to the contrast of color between the arm and the manââ¬â¢s white shirt, the white tablecloth, and chair adding perceived depth to the shape of the arm. In contrast Renoirââ¬â¢s use of line in creating the marsh grasses outside the balcony is loose and diffused, giving the grass a perceived movement and depth. B. Shape: The semi circular shape of the awnings scalloped edge is distorted into curving points giving the illusion that the awning is swaying in the breeze adding a sense of movement to the air that is picked up by the grasses beyond it. C. Space: The open space left of center, framed by the two men in white tank tops allows for an unobstructed view of the landscape beyond providing perspective and contrasts the densely populated right side of the picture adding to the intimacy of the assembled group. This open space also directs the viewer gaze to the centerpiece of the table which is the symbolic heart of this painting. D. Color: Applications red are spread about the painting accenting the amorous qualities of the subjects depicted. Most evident in the women in varying profusion and intensity, the color red highlights the garments at the cuffs and necks, in the flowers they wear on their hats, and on their lips. Although more subtle, accents of red are present on the men as blushes to their face or on their lips. The most overtly amorous male in the right to the back wears a shirt and hat both striped with red. The most overtly sexual female seated, at the table in the left foreground has red tracing her neck and an explosion of red in the flower on her hat. Finally the red striped awning with its tong like flaps covers the entire flirtatious scene. E. Texture: Renoir employs variations in color, shadowing, and white highlights to render the textural appearance of the straw hat worn by the man seated at the table in the right foreground. F. Pattern: The diffused lines of blue/green create a layered pattern in the marsh grasses outside the porch rendering the effect of overlapping leaves with combined density. G. Time and Motion: The motion in this painting is imparted by the marsh grasses and awning gently swaying in the breeze. The aspect of time slowly passing is expressed through the sailboats gliding along the river and in the leisurely poses of the subjects along the railing. 2. At the end of this set of paragraphs identify any art elements you think is not found or used in the art objects composition.
Thursday, August 15, 2019
Education and Unemployment Essay
1. In your own opinions, suggest how you can manipulate the supply of educational opportunities as a policy variable. 2. Suggest policy considerations for the government in respect to educational expansions. 3. State the implications for international donor agencies. INTRODUCTION: Edgar Edwards and Michael Todaro argue that an investment in education past the literacy stage is an investment in idle resources. They have some good and bad arguments and below, I am going to critique their arguments critiquing their points with the help of facts, statistics and logical reason. Their main argument is that an investment in education is an investment in idle resources, since the number of unemployed has been rising as the number of people who pursue post-literacy education. ARGUMENT: The two writers have both good and not so good points in their argument against post-literacy education. Firstly, by saying that ââ¬Å"the average level of education among the unemployed and underemployed appears to be rising, suggesting that the growing investment in educational systems is increasing an investment in idle resourcesâ⬠, itââ¬â¢s actually true. The average number of people who have pursued education higher than the primary school level, in this case, the literacy level, has been rising over the past few years. The table below shows the trends, as compiled by Kenya National Bureau of Statistics and UNESCO. | 1999| 2000| 2001| 2002| 2003| 2004| 2005| 2006| 2007| Primary School| 6,078,024| 6,078,024| 5,941,610| 6,062,742| 7,159,523| 7,394,763| 7,591,528| 7,632,113| 8,229,266| Secondary School| 724,758| 762,414| 753,525| 781,601| 882,513| 926,149| 934,149| 1,030,080| 1,180,267| TOTAL| 6,788,858| 6,840,438| 6,695,1335| 6,844,343| 8,042,036| 8,320,912| 8,525,677| 8,662,193| 9,409,533|. | 2003| 2004| 2005| 2006| 2007| 2008| 2009| Enrolment in University| 82,100| 91,500| 92,316| 112,229| 118,239| 122,847| 177,735| From the table, we can see that as from 2002 when the government introduced free primary education, the number of children enrolled in school sky rocketed, and so did the number of people who got the chance to attend secondary school. Edwards and Todaro also argue that ââ¬Å"rapid expansion of formal education beyond literacy levels without constructive efforts to create meaningful employment opportunities is likely to generate political as well as educational unrestâ⬠. This is so because the number of people graduating from our universities is higher than the number of jobs being created in any specific year. Politics plays a big role in the educational sector, since the MPââ¬â¢s are the decision makers and moreso because the corrupt few reduce the funds available for development, or more funds are directed to developed areas rather than to the marginalised so as to help them develop. According to the book ââ¬Å"Education and development in Africaâ⬠, itââ¬â¢s stated that so as to improve African countries, itââ¬â¢s not only the provision of education that matters, but also the quality of it. This is a determinant in the levels of unemployment, since those from well-off schools are regarded in higher esteem, as compared to those from schools that are not known for academic excellence, even though both candidates have the same credentials. This results in the candidate from a renowned school getting a job, while the other candidate misses out, creating unemployment. Unemployment isâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦ while underemployment isâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦..
Wednesday, August 14, 2019
Marketing Segmentation of Adidas
Adidas is a major German sports apparel manufacturer, which was founded in 1948. It is the largest sportswear manufacturer in Europe and the second biggest sportswear manufacturer in the world, after Nike. The company's clothing and shoe designs typically feature three parallel bars. The company revenue for 2009 was listed at â⠬10. 38 billion. The market segmentation; targeting and position play an important role in this company. This essay will use the three factors to analyze this company. Market segmentation Market segmentation was to dividing a market into distinct groups of buyers with different needs, charactistics or behaviour who might require separate products or marketing mixes, the company will first identifies different way to segment the market and then develops profiles of the resulting market segments. As market consist of many buyers, they may differ in their wants, buying attitudes and buying practices, so a seller might design a separate market program for each buyer. Adidas mainly focus on demographic and psychographic segmentation. So Adidas develops their brand in 3 different styles according to the segmentation. Demographic segmentation refers to dividing the market into groups based on demographic variables, such as sex and age, which this method has long been used in clothing market. They branded products into range of male, female and kids, according to age and life cycle segmentation and gender segmentation, after all they can have products that can fit to almost every demographic possible. Adidas has a branded range of male and female clothing, shoes or body-care and eyewear, which all three brands of Adidas; Performance, Originals and Style also provide products for this segment. Ppsychographic segmentation was to dividing the market into groups based on social class, life style or personality characteristics. Adidas focus on social class because people within a given social class tend to have similar buying behavior. People interest in many goods is affected by their life style and many goods they buy are expressions of their lifestyle, people who loves outdoor activities and sporty style will tends to buy Adidas products. By using personality variables to segment markets, giving their products personalities that correspond to consumer personalities. From the fundamental marketing concepts, it is important to satisfy customers need and meet their expectations, in orders to keep royal consumer. Adidas has did a successful job in this area, because many people who are experiencers and image drivers believes that Adidas provides products which are fashionable, good looking and can be functional too. So Adidas Originals was designed to focus on fashion and life-style. Adidas segment customers like athletes, gym regulars, sports enthusiasts, brand freaks and image seekers. Adidas often have work with different athletes, which produce products that enhance performances. Adidas Performance currently manufactures several running shoes, football kit and associated equipment, being official outfitter of NBA, golf equipments, training and more other sports. Adidas also featured with Y-3 and Adidas NEO Label provided crossover products with different brands that customers who loves either brands would also attracted to buy their products. Market targeting Market targeting is evaluating different market segments, a company must look at three factors: segment size and growth, segment structural attractiveness, and company objectives and resources. (Kotler et al 2010, p277) After evaluating different segments, Adidas adopts market coverage strategy which is differentiated marketing. For using this, Adidas decides to target several market segments, and separate offers for each. (Kotler et al 2010, p278) Thus, the company of Adidas has three different types of product for ustomers, which are Performance, Originals and Style. Here is the table shows three sub-brands of Adidas. Brand of Adidas | Target market| Performance| the customers who like sports. itââ¬â¢s everywhere around the global where sports are simply played, watched, enjoyed and celebrated. | Originals| focuses on streetwear and lifestyle fasions. | Style| Y-3 targets a forward-thinking fashion consumer. SLVR is the smart fashion sportswear label within adidas Sport Style. NEO label is targeted to appeal to the fashionable teen (12- to 16-year-old) who is fully engaged in life, be it through social networking, family, friends, outdoor or sporting activities. | (Adidas group 2009) Those brands allow Adidas to address multiple consumer needs, exploit market opportunities from various angles as well as be less affected by one-dimensional market risks. Considering each sub brand, it uses market coverage strategy which identifies as a market coverage strategy in which a company goes after a large share of one or a few submarket. Kotler et al 2010, p279) For example, Adidas Orginal promotes classic style. It comprise the side collection of numbers of items such as sneakers, clothes, eyewear an watches. In addition, it promotes for different gender, also it targets on customers refer to their lifestyle, which are interest, hobbies and personality , for example, the people like skateboarding would like Adidas Original. adidas Originals with its Trefoil logo has become a relevant part of many peopleââ¬â¢s lives, whether they are skaters, rockers, artists, musicians, sneakerheads, sports fans and so on. In 2011, Adidas Originals promotes a new line which is denim collection. Market positioning After the market segmentation and market targeting, the next step is market positioning, positioning played an important role for a company to get success and the definition of positioning is designing the companyââ¬â¢s offering and image to the mind of buyer (Kotler et al, 2010 p. 280). From the definition of positioning we can easily understand positioning is not what company do to the product, itââ¬â¢s what company do to the mind of consumer elative to competing products, therefore, company can through a valuable proposition, positioning provide the reasons for purchase in the mind of the customers. Firstly, Adidas is a company focus on producing and selling sports goods, which include footwear, clothes and some sports equipment. Therefore, Adidas invested a lot of money to major sport events and major sports clubs around the world to promote and positioning the impression of the Adidasââ¬â¢s sports products as the world leading high quality and most popular sports producer. In addition to using celebrity and well-known club to endorse products, Adidas also constantly using innovation of technique to improve the quality of product, and employ worldââ¬â¢s best designers to make their products more popular. As a result, Adidas positioning their products more popular and high quality in consumers mind. Secondly, Adidas is now positioning their new products to be ââ¬Å"fasterâ⬠. For example, the new basketball boots ââ¬Å"Dwight Howard Superbeastâ⬠which was represented by NBA basketball star Dwight Howard is the lightest professional basketball boots in basketball history. This boots make the basketball players run much faster and make stronger move than wearing other shoes. (No author, July 2010) As well as football boots, the ââ¬Å"F50â⬠football boots that represented by the best footballer in this decade Leonardo Messi is one of the lightest football boots in the world. (No author, March 2010) Thirdly, relative to competitors such as Nike, Adidas is more focusing on basketball such as NBA, Adidas is the main provider of all home kits and away kits of 20 teams in NBA, this make Adidas the best producer of basketball wearing products in consumersââ¬â¢ mind. In conclusion, Adidas has become a world leading producer of sports wear by positioning themselves as high quality, popular, and faster. Conclusion In conclusion, market segmentation, targeting and positioning, which are the three important factors in Adidas Companyââ¬â¢s marketing. Market segmentation, you should focus on demographic and psychographic segmentation, Adidas can develop brand in 3 different styles, and it can result in get more profit from different style customer. Adidas target on the customers who like sports, such as FIFA World Cup or the NBA All-Star Gam. It can be seen that Adidas have more chance in big money events; it can help the company improve brand equity and enhance the company target. Adidas positioning on sports goods is high quality and popular, it is very suitable for the younger. If Adidas Company fully to use market segmentation, targeting and positioning three steps, I believe that Adidas becomes the first brand in the world in the future. ReferenceKotler, P, Brown, L, Burton, S, Deans, K ; Armstrong, G, 2010, Marketing, 8th Edn, Person Australia, Frenchs Forest NSW.Adidas group 2009, Adidas strategy, viewed in 12 May, http://adidas-group.corporate-publications.com/2009/gb/en/structure-and-strategy/global-brands-strategy/adidas-strategy.htmlAdidas March 2011, viewed in 12 May,Adidas July 2011, viewed in 12 May, ; http://www.adidas.com/au/basketball/;
'Tort Law gives unjustified preference to corrective justice over Essay
'Tort Law gives unjustified preference to corrective justice over distributive justice.' Critically evaluate this statement - Essay Example Some scholars like Coleman (1994) have argued that the nature of the law of torts favors the corrective ends, whereas others like Konow (2003) as well as Wolf and Musselman (1990) argues that there is a need for the law of torts to strike a balance between the distributive and the corrective ends of the law. Not withstanding the foregoing controversial debates, the law of torts tends to lean its balance more towards the corrective end than the distributive ends. Tort Law: Basic Features The term ââ¬Å"tortâ⬠is a word that is derived from Latin word ââ¬Å"tortumâ⬠, to mean ââ¬Å"injustice ââ¬Å"or wrong. The law of tort therefore proceeds from recognition of the fact that some acts in society may be unjust and therefore needs to be corrected through the law. According to Coleman (1994), a tort may be defined to mean ââ¬Å"a wrongful act that causes injury to a person or property and the law allows for a claim by the injured party to be compensated for damages.â⬠S ome of the generic labels that have been associated with torts include ââ¬Å"breach of dutyâ⬠although this is just on of the major concepts in the law of torts. The law of tort has no absolute formulas through which questions are resolved. Both the legal scholars and the judiciary have pointed out emphatically the facts that the law of torts is a complex process that is never mechanically applied nor is it static; rather it often depends on circumstances of the case, and that as time elapses, more and more torts get discovered (Blomqiuist [1990]; Koestler V. Pollard [199]); Patel [200]). The tortseeks to reflect the balance the society seeks to strike between competing values. The facts in the case in question determine the right decision. For instance, automobile drivers are made liable to the injuries that they cause as they carry out their duty but only if the injury results from their fault or negligence. On the other hand, manufactures take the liability of the injuries stemming from their defective products, the reasonable care they might have taken not withstanding. Most individual torts require that fault be shown on the defendantââ¬â¢s part. More often, the extent of the defendantââ¬â¢s fault will form the basis of the liability that the defendant bears to the plaintiff. This is the case with torts such as negligence, defamation, nuisance and trespass. However, within the law of torts there are also cases of strict liability torts where the defendant will not be required to prove fault on the part of the defendant; it will suffice for purposes of tortious remedies against the defendant that the plaintiff suffered damage and that the damage was occasioned by an action or omission of the defendant (strict liability torts).Generally, at common law, the strict liability torts are restricted to activities that are hazardous. There is also Liability for Defective Products Act, 1991 which creates strict liabilities on manufacturers with regard s to health sustained by consumers of their products. The principle function of the law of tort is to establish weather there is an offence and if there is to come up with a remedy. At common law, damages are the most widespread remedy. In such a judgment, the defendant is normally required to offer financial compensation to the
Tuesday, August 13, 2019
The American Society for the Prevention of Cruelty to Animals (ASPCA) Research Proposal
The American Society for the Prevention of Cruelty to Animals (ASPCA) - Research Proposal Example This society is a privately funded 501 (c) (3) non- profit corporation and could boast of more than a million supporters around the country. The noble visions of the ASPCA have spread its tentacles far and wide all around the world and have over the past years been battling with the government and other organizations to pass more humane laws where animals are concerned. Their main aim is to strive hard towards the day when each and every animal would live in peace, without any pain or fear. ASPCAââ¬â¢s Activities - Rescuing animals from dangerous situations and saving their lives is the prime activity of the ASPCA. Most of these animals are pets who have accidentally got into problems such as poisoning, caught in a fire, fallen into well or pit, or climbed so high and are unable to get down. They also rescue poor animals who are brutally abused and neglected. The Mission of the ASPCA as put down by Henry Bergh in 1866 was ââ¬Å"to provide effective means for the prevention of cruelty to animals throughout the United States.â⬠The Society has a rich history of challenges as well as victories from the time of its inception. Some of these challenges are providing not only protection but care to the working horses in the city and also transforming the many dog pounds into adoption facilities that are professionally undertaken and run. Another of its victories was the founding of an animal hospital which is still in existence even today. Specially trained staff is on call duty round the clock at the ASPCA Animal Poison and Control center. Highly trained staff and veterinarians dedicate themselves to providing good quality medical care. The ASPCA Animal Behavior Center render free training and advice by animal experts and pet loss support services. The organization also renders services throughout New York City for all the low- income
Monday, August 12, 2019
Analysis of a compelling project Essay Example | Topics and Well Written Essays - 4000 words
Analysis of a compelling project - Essay Example While I agree with several of Lanierââ¬â¢s criticismââ¬â¢s of Technology, I nonetheless believe wholeheartedly that Technology is leading us forward and that it is revolutionizing communication in an ultimately positive manner. That said, Technology remains very unpredictable ââ¬â as in the case of technological singularity ââ¬â and often difficult to manage and direct once it has been released into the culture, particularly via the economy. Once the marketing cycle has taken up a piece of Technology, its future leaves the hands of the designer forever. Therefore, designers and technologists need to take our embryonic design steps very cautiously as we advance even farther into the realm of Technology. As Lanier explains: [Technology] can change how you conceive of yourself and the world. [Designers and technologists] tinker with your philosophy by direct manipulation of your cognitive experience, not indirectly, through argument. It takes only a tiny group of engineers to create technology that can shape the entire future of human experience with incredible speed. Therefore, crucial arguments about the human relationship with technology should take place between developers and users before such direct manipulations are designed (6). This supposition on the part of Lanierââ¬â¢s I agree with one hundred percent. ... Artificial Intelligence typically receives a negative treatment in the media, particularly in the cases of dystopian visions of a world once Technological Singularity has occurred. The standard plot line features hapless human beings at the mercy of or terrorized by malevolent Artificial Intelligence forms such as those found in I, Robot, Blade Runner, 2001: A Space Odyssey, and AI. The dystopian nightmare scenario of Technological Singularity received full treatment in the 2004 to 2009 sci-fi television series Battlestar Galatica, wherein a race of Artificial Intelligence life forms created by human beings and called the Cylons evolved to the point where they declared war on their human creators, exiled the human beings from their home planet, and hunted them mercilessly across multiple galaxies. While the dystopian, negative treatment of Technological Singularity may be the norm, it originates largely in fear and ignorance. I am not a technophobe, and I do not believe in the inhere nt dystopian view of Technology and Artificial Intelligence. I do however believe in mindful awareness of the power of technology to transform human society ââ¬â for good or ill. In Lanierââ¬â¢s words, I understand that ââ¬Å"Technology is not innocent, because its consequences are too directâ⬠(Lanier 5). I found the topic of Week Four, You Are Not A Gadget: Technologies, Devices, Mediations to be the most appealing one and the lecture most aligned with my studies. The readings for this topic relate more with my interests in Design and Technology, and I believe that conducting research about this topic will benefit me in my future endeavors in the field of Design and Technology. Before coming to the
Sunday, August 11, 2019
Information System Essay Example | Topics and Well Written Essays - 500 words - 1
Information System - Essay Example Recent studies indicate that creation of new software systems requires the inclusion of the varied customer needs and demands. It is a complex task to include all the customer needs and requirements in to one software system. Development of new software systems faces the challenge of not being able to meet the customers requirements. Generalization of software systems is the only way to go while creating new software systems and yet there are records of several unused software licenses (Carlsen, Roger, &Willis, pg 17). This is because most software customers find the generalized versions, not up to date, and would prefer using customized software. On the other hand, it is more complex and expensive to create personalized and customized software systems, as it will require time and customer consultations. The success of creation of new software systems that most people will use will depend on how well the technical community that develops software systems understands the needs of the users. New software systems developers work in teams of people in order to increase productivity and innovation. In most cases and most of them are not fit for high-performance teams. Software creation requires people who are willing to think and work beyond the normal, and this can only be present in a highly motivated and effective team. Regarding the information science field, creation of a new software system will be lengthy, and is costly to complete fruitfully the development process (Sahu, pg 25). The world of information technology keeps on changing rapidly and by the time given software comes to the market; it may be already out dated. The ever-increasing competition in the software industry makes it even hard for developers to come up with new software systems that will match the ever-changing market (Carlsen, Roger, &Willis, pg 7). Another notable challenge facing development of new software systems is the overly rigid processes
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